Senior Associate

    The priority of Tugce is fighting against infringing/counterfeiting activities and protecting the client's IP rights in Turkey online and onsite.

    Combating against infringing/counterfeiting activities in Turkey

    Tugce Guven is a specialized IP lawyer who represents local and international clients in trademark, design, copyright, and unfair competition disputes before Turkish courts. Her background in Deris starts in the year 2013. She is involved in conducting anti-counterfeiting projects including protection of IP rights before the Customs (including customs recordal, customs seizures, customs training), fighting against infringing activities online and at the market (including collecting evidence at the market, conducting simultaneous police raids, organizing the evidential actions). She is also well experienced in handling anti-generic projects concerning the well-known international brands. She is also carrying out the complex litigation files in the name of clients’ portfolio.

    • Receiving a Rising Star Award from Managing IP 2022 & 2023
    • Participating in Meet the Sponsor Day on 2021 AIPPI World Congress as a speaker on Anticounterfeiting in Turkey.
    • Speaker on the policy dialogue on anti-counterfeiting in collaboration with INTA and Turkish Patent and Trademark Office at Caglayan Courthouse in Istanbul.
    • Attending physical customs trainings as a trainer since 2016 and also attending the first online customs training.
    • Key contact conducting internal investigation for fighting against counterfeiting activities at Turkish market.

    Deriş Patent Building Kabataş, İstanbul

    +90 212 252 6122


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